2020 Hill Country Wine Symposium


SKU: WINE-SYMPOSIUM 2020 Category:


6th Annual Hill Country Wine Symposium 2020

January 20-22, 2020     |     Horseshoe Bay Resort

The Hill Country Wine Symposium was established in 2015 by Texas Hill Country Wineries.  Symposium includes two days of seminars, lectures and panel discussions with over 25 sessions in four dedicated tracts: Vineyard, Winery, Business & Marketing.  Past speakers have included Tammy Boatright-VingDirect, Al Wagner-Clos du Val, Clark Smith-WineSmith, Don Brady-Robert Hall Winery, Gary Finnan-GFC|Evoke, Doug Beckett-Peachy Canyon Winery, Christophe Hedges-Hedges Family Estate, Dr Andrew Landers-Cornell University, Sandra Hess-DTC Wine Workshops, Dr Gregory Jones-Linfield College, Michael Wangbickler-Balzac Communications and many more.

Symposium also includes an intimate trade show for the opportunity to connect with your vendors and discover new suppliers.  With a small ratio of exhibitors to attendees, there is ample time and space to visit each booth.  Attendees are able to enjoy the 2 hour networking reception, sharing wines from across Texas and enjoying local cocktails and beer at the end of the first day.

Special presentations during the two lunch breaks include a State of the Texas Wine Industry: Presidents Panel and the Hill Country Wine Industry Scholarship Awards Presentation.  The Presidents Panel will host presidents from Texas Hill Country Wineries, Texas Wine & Grape Growers Association and High Plains Winegrowers Association with updates on each association initiatives and collaborations.  To date, over $25K in scholarships have been awarded to students across Texas working towards a wine industry related field.

The Grape Exchange event has been a priority during the Symposium from the beginning even though the format has changed over the years.  The goal of this tasting event is to connect Growers who have available fruit or Wineries/Crush Operations who have available Texas bulk wine with wineries in need. Two separate Grape Exchange sessions will includes one for available fruit and one for available bulk Texas wine this year in a “live-classifieds” setting.

We hope you’ll join us in 2020!


EMAIL US if you are interested in becoming an Exhibitor, Sponsor or Grape Exchange participant.



Pre-Symposium Events: Monday, January 20

8am – 2020 Golf Tournament: Details and Registration HERE

12pm – Exhibitor Setup & Registration Open

4pm – 6pm – THCW Annual Owners & General Membership Meeting (THCW Members ONLY)

NOTE: Sessions are subject to change time/day slots.  Session details coming soon!


Tuesday, January 21

9am Welcome – THCW Board of Directors (Main Ballroom)
 9:30-10:30 Winemaker Panel & Tasting – Viognier in Texas (Main Ballroom)
10:30-11 Exhibitor Break
11-12pm MARKETING: Photography/Dayna De Hoyos BUSINESS: Bitter? How to better understand your insurance coverage to avoid future heartache – Ashley Hunter, HM Risk Managment VINEYARD: The Vineyard Farm Labor Drought: Using the H-2A Program to Solve Your Workplace Woes – Sabrina Houser, The Bracero Group
12-1:30 Lunch (Main Ballroom)

State of the Texas Wine Industry: Association Presidents Panel – Jennifer McInnis & David Kuhlken/Texas Hill Country Wineries, Bree Nelson/High Plains Winegrowers, Paul Bonarrigo/Texas Wine & Grape Growers Association

1:30-2:30 MARKETING: PR – Denise Clarke, DC Communications WINERY: Barrel Repair Techniques & Tasting – Michael Peters, TN Coopers GRAPE EXCHANGE: Available Fruit
2:30-3 Exhibitor Break
3-4 MARKETING: Restaurant Panel/Scott Ota, Fabien Jacob & Adam Ehmer BUSINESS: Music Licensing – Tara Good, WineAmerica VINEYARD: Auxinic Herbicides and Their Effect on Grapevines – Jim Kamas & Brianna Hoge, A&M AgriLife
4-4:30 Exhibitor Break
4:30-5:30 WINERY: Canned Wine – Andrew Thompson, Saxco BUSINESS: Wine Legacies: Understanding Stewardship of The Family Farm and/or Winery …and what do do when the vision isn’t exactly clear – Nicholas Karavidas, Consulting Wine VINEYARD: Crop Estimation – Ed Hellman, Texas Tech University
6-7:30 6th Annual Symposium Reception (Palm Pavilion


Wednesday, January 22

8:30am Registration & Exhibitors Open

Available Texas Bulk Wine

MARKETING: Working with Bloggers & Influencers – Matt McGinnis, Pen & Tell Us WINERY: Practical Winemaking for Dummies – Michael McClendon
10-10:30 Exhibitor Break
10:30-11:30 VINEYARD: Soil Types in Texas – Travis Conley, Brennan Vineyards WINERY: RS In Wines – Maureen Qualia, Texas Tech University MARKETING: AVA Development – Doug Cover, Petaluma Gap Winery Association
11:30-1 Lunch (Main Ballroom)

Hill Country Wine Industry Scholarship Awards Presentation

1-2 BUSINESS: Law Session – Rebecca Smith, Smith Law Firm VINEYARD: Tater Tots and Jelly – Daniel Pate, Apical Texas

Mechanical leafing? Applying more fertilizer? Rogue vines? Rip out the block? Tater tots and jelly have the answers.

MARKETING: Off-290 Panel – Amanda Koraska, Flat Creek Estate & Jennifer McInnis, Bending Branch Winery
2-2:30 Exhibitor Break
2:30-3:30 BUSINESS: Inventory Control – Livia Schorlemer, Pedernales Cellars Session 2 Session 3
3:30-4 Exhibitor Break (End of Exhibitor Show)
4-5 Winemaker Panel & Tasting -Bordeaux in Texas (Main Ballroom)


– If you are interested in a table at the 2020 Grape Exchange, please EMAIL US –




Registration includes:

  • Two days of seminars, lectures and panel discussions including tasting sessions
  • 6th Annual Reception on Tuesday evening
  • Lunch both days
  • Trade show
  • Access to all presentations to be emailed after event

Registration (September 16 – December 19)

THCW Member 2 day, $200          THCW Member 1 day, $150

Non-Member 2 day, $300              Non-Member 1 day, $250


Late (December 20 – January 20)

THCW Member 2 day, $250          THCW Member 1 day, $200

Non-Member 2 day, $350              Non-Member 1 day, $300

*Students, Educators, Media – contact us HERE for registration



LODGING – Horseshoe Bay Resort

There are TWO ways to make a reservation: calling the Reservations Call Center at (877) 611-0112 or going to this LINK.

THCW Hill Country Wine Symposium rate is available through December 10, 2020 – BOOK EARLY!



TDA Uncork Texas Wines




Texas Wine & Grape Growers          AgTexas Logo


       Producer Supply Co                    BriteIdea Marketing Group Logo    

Peary Photography

– If you are interested in becoming a 2020 sponsor, EMAIL US –



– Agroland Equipment & Supplies

– Allied Ag

– BSG Wine

– Dan Humphries Sales Co

– JSC Agricultural Supply

– Novavine

-O-I Packaging

– Producer Supply Co

– Sunridge Nurseries

– TDA Uncork Texas Wines

– Texas Wine & Grape Growers Association

– The Bracero Group

– WinStar Insurance Group

– If you are interested in becoming a 2020 exhibitor, EMAIL US –


Additional information

Ticket Type

Early Bird Member 2-day, Early Bird Member 1-day, Early Bird Non-Member 2-day, Early Bird Non-Member 1-day, Member 2-day, Member 1-day, Non-Member 2-day, Non-Member 1-day, Late Member 2-day, Late Member 1-day, Late Non-Member 2-day, Late Non-Member 1 day